Walk through every part of your public agency landing page — logo, cover, selling points, specialisations, languages, credentials, FAQ, team roster, social links, and featured listings — and turn it into a conversion machine.
Published Jun 20, 20268 min read
Your Move Siam agency landing page is where buyers form their first impression of you. Done well, it shortens the path from cold visitor to qualified inquiry - and it ranks for branded search queries on its own.
This guide walks through every section of the page, what it's for, and how to make it work harder for you.
You can see how peer agencies present themselves by browsing the agency directory - a useful pattern library before you start editing your own profile.
Every agency on Move Siam has a public landing page at /agencies/<your-slug>. The slug is set when your agency is created and stays stable - it's the URL you'll put on business cards, in email signatures, and in social profiles.
The page is editable from your agency settings. Most fields update live on the public page within a minute of saving.
The first two assets to upload:
Logo. Square, transparent background ideally (PNG or SVG). Appears top-left on your landing page, in the agency directory grid, and next to your listings in search results.
Cover image. Landscape, 1920×600 or larger. Sits above the fold of your landing page. Choose something representative — your office, a flagship property, a Bangkok skyline if you're a metro-focused shop, or a curated photo of your team at work. Avoid generic stock photography; buyers can spot it.
If you don't upload these, you get default placeholders - but a logo-less agency in a directory of branded peers loses the click every time.
The tagline is a single sentence under your logo. Keep it concrete:
Weak: "Real estate done right."
Strong: "Sukhumvit condos and Thonglor townhouses, since 2011."
Below the tagline, selling points are 3-6 bullet highlights you write yourself. This is your "above the fold" pitch. Some prompts:
How long you've been in the market
Geographic specialisation (areas, provinces)
Property-type specialisation (luxury condos, off-plan, commercial, land)
Buyer-type specialisation (foreign buyers, investors, families relocating)
Unique services (in-house legal, mortgage referrals, post-sale property management)
Don't pad with generic claims ("dedicated to excellence"). Every selling point should answer "why should I work with you instead of any other agency?"
These three groups establish credibility and help buyers self-select.
Specialisations - pick from a curated list: luxury condos, mid-market condos, houses, townhouses, land, commercial, off-plan / pre-construction, rental management. Buyers filter the agency directory on these.
Languages spoken - Thai, English, Mandarin, Japanese, Russian, French, German, and others. A Japanese buyer browsing the directory filters by "Japanese" and your agency surfaces only if you've ticked it. Don't tick languages you can't actually support - disappointment converts worse than absence.
Credentials - your real estate license number and the issuing authority, plus any professional certifications and industry awards. Awards are stored as a list of { name, year, issuer } entries; the page renders them with the most recent first.
A platform-verified agency badge (set by our team after we've reviewed your credentials) appears next to your name across the platform. It's a strong trust signal - combined with your visible license number, it tells buyers they're not dealing with a fly-by-night shop.
Buyers contact agencies at odd hours. If your office hours are clearly displayed, you set expectations on response time without having to say it.
Office hours - per weekday, with separate morning and afternoon slots if you take a lunch break.
Holidays - Thai national holidays plus any internal closures. A holiday-blocked Songkran week shown on your page is better than a buyer wondering why nobody's replying.
Contact channels - office phone, agency email, LINE ID. Buyers in Thailand expect LINE; don't leave it off if you have one.
The agency FAQ is a list of { question, answer } pairs you write yourself. Each pair renders as a collapsed accordion item on the page.
Use it for the questions you actually get asked every week. Examples:
"Do you work with foreign buyers?"
"What documents do I need to view a property?"
"How is your commission structured?"
"Do you have properties under X million baht?"
"Can I rent before buying?"
A strong FAQ removes friction from the inquiry conversation. Buyers who'd otherwise drop off because they're unsure send a message instead.
Service offerings are the structured "what we actually do" section. Each entry has a key (your choice), an English description, and a Thai description.
Typical entries:
Property viewings and tours
Negotiation and offer management
Sale and purchase agreement drafting
Title-deed verification
Mortgage referral and pre-approval coordination
Foreign-buyer documentation
Post-sale handover and utility set-up
Rental management for absent owners
Because the descriptions are bilingual, your Thai-speaking and English-speaking visitors see the same offering in their own language - no auto-translation, no dropped nuance.
Link the social profiles where you're actually active:
Facebook page
LinkedIn (great for B2B and relocation referrals)
YouTube (channel of property walk-throughs)
TikTok
Each platform you link appears as an icon row on your page. Leaving icons broken (pointing to dead profiles) is worse than leaving them off - visitors check.
Your agents appear on the landing page in a grid. By default they appear in the order they joined the agency, but you can override the order from your agency settings — useful for promoting your most senior agents or seasonal-specialist agents to the top.
Each agent's grid card pulls from their profile: name, photo, role (owner / manager / agent), languages, specialisations. Buyers can tap through to a full agent profile and contact them directly.
Encourage your team to keep their individual profiles polished - fresh photo, complete bio, accurate languages and specialisations. A team grid where half the cards have placeholder avatars undermines the rest of the page.
Most agency pages let the algorithm pick which listings to show - Move Siam does the same by default, surfacing the agency's most recent and most engaged listings.
But you can override this. The featured listings section lets you hand-pick which listings appear in the showcase row at the top of your page. Use it to:
Promote your flagship property of the month
Surface inventory in a campaign you're running on paid traffic
Highlight off-plan launches you want buyers to see first
You can also override the featured reviews - the testimonials shown on your page - by selecting which buyer reviews to surface.
Tell the platform where you work. The service provinces list scopes your agency in the directory and filters the agencies a buyer sees when they're searching in a specific province.
If you're a Bangkok-only shop, set just Bangkok. If you cover the eastern seaboard, add Chonburi, Rayong, Chanthaburi. Don't pad - listing 20 provinces when you work 3 makes you look unfocused and lowers your match relevance.
To recap the trust scaffolding your page can carry, top to bottom:
Platform-verified agency badge (issued by us)
Displayed license number and authority
Years in business (in your tagline or selling points)
Specialisation badges
Awards and certifications
Visible team with full profiles
FAQ pre-answering common worries
Featured reviews from real buyers
Active, linked social profiles
Each layer adds a few percentage points of buyer confidence. Together, they convert.
Slug changes are possible but the platform sets up a redirect from the old slug for 12 months so your existing links don't break. Talk to support if you need to change it.
Yes. Your page emits structured data (Organization schema with your name, logo, contact, geo, social links) and is indexed in our sitemap. Branded queries — "" — surface your page; competitive queries take longer and depend on backlinks and content.
Not natively yet. For now, change one selling point at a time and watch inquiry volume in your agency insights for a 2-week window before deciding.
From buyers who've interacted with one of your listings or sent your agency an inquiry. We email them post-engagement asking for a short review. You can override which reviews surface but you can't delete the ones we don't show.
Yes. The page is fully responsive - the team grid stacks to a single column, the featured listings row scrolls horizontally, and the cover image crops sensibly on portrait mobile.
Ready to polish your page? Sign in and head to the agency dashboard. The "Profile" tab has every field this guide walked through. Spend an hour on it once - it'll keep paying off.
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